In December 2013, Facebook changed its News Feed algorithm to focus on pushing what they consider “high-quality” content. This means that Facebook users will see more related articles, posts with recent comments, and news and articles in their News [...]

Calls to action are the keys to getting web visitors to do exactly that – take action. Download a white paper, buy a product, contact us for a free consultation. You spend a lot of time and effort crafting a message, building a brand and developing [...]

You work hard to design a high-quality website, understand the user experience and learn about how to best use analytics.  Of course, once you’ve got all the basic elements of your content together, you want to convert that into leads and sales. [...]

If you don’t have a video blog on your website, you may want to consider the benefits of adding rich media to your digital content mix. You’ve heard about all those videos that went viral and almost instantly gained hundreds of thousands – if not [...]

The holiday season – like the Super Bowl – is always a prime time for companies to showcase their most creative advertising campaigns. And each year, they take their online interactive advertising to the next level. Following are some of the most [...]

If you’re entering the e-commerce world, it’s a bit different from being a bricks-and-mortar retailer. You need to up your customer service, revamp your product descriptions and make it easy for people to do business with you. Following are [...]