Influencer marketing…are you doing it? If not, then maybe now is the time to explore the possibilities to boost sales and build a larger brand by tapping into key influencers. What is an [...]
If you’re entering the e-commerce world, it’s a bit different from being a bricks-and-mortar retailer. You need to up your customer service, revamp your product descriptions and make it easy for [...]
All too often, marketers get sucked into the latest trend or buzzword in the industry. This can be especially problematic for digital marketing agencies, who can easily convince themselves that [...]
Ever plan a big dinner party? Local Surge Media would like you to entertain these ideas concerning your online business. We’ll do the work. We just wanted to give you an overview that, like [...]
On March 20, 2000, the financial markets realized that the dot-com bubble had burst. Nearly four hundred internet startups had amassed a market value of $1.3 trillion, yet most of the startups [...]
What’s that old phrase? “Fool me once, shame on you; fool me twice, shame on me.” Or as Texas native and former President George Bush put it, “There’s an old saying [...]
According to Technorati’s 2013 Digital Influence Report, blogs have more influence over consumers than social networks. This may fly in the face of a growing number of “social media [...]
Over the next four weeks we’ll be covering a comprehensive online marketing strategy revolving around four cornerstones: reputation, reach, resell, and referral. We’ll be covering how [...]
What gets measured gets managed, but sometimes it’s not easy to measure what we want to manage. So we measure something related. The problem is, we can end up fooling ourselves when we do [...]
Without a doubt, “content marketing” is the phrase of the year for the SEO community, in part because of updates like Penguin and Panda that have reduced the ability of low quality content to [...]
